iBlog: 8th Philippine Blogging Summit

The 8th Philippine Blogging Summit will be on May 25 and 26, 2012 at the Malcolm Theater, UP College of Law, UP Diliman, Quezon City from 8 am to 5 pm. iBlog8 is a 2-day FREE event. The first day (May 25) is targeted for bloggers, marketers, businesses and entrepreneurs wanting to understand how to tap blogs as a medium to promote their products and services. Also as a means to generate income.


Day 1 also tackles advance topics on blogging – taking blogs to the next level. The second day (May 26) is meant to everyone interested about blogging.

Here is the schedule of events:

Day 1 AGENDA (May 25)

8:45 Introductions of bloggers in the audience, National Anthem

9:00 – 9:20 Unboxing the true potential of your blog (Carlo Ople)
9:30 – 9:50 Creating a Blog Activation Campaign (Mark Joseph Delgado)

10:00 – 10:15 BREAK

10:15 – 11:00 SEO and Social Media Marketing Panel

  • On Site Optimization 101 (Sean Patrick Si)
  • Inbound Marketing – Merging SEO, Social, Content Marketing, Conversion Optimization and Online Branding (Jason Acidre)
  • Utilizing Blog Networks for SEO and Social Media Traffic (Kim Tyrone Agapito)

11:20 Keynote Talk: UNILAB


1:00 – 1:20 Blogging, social media and journalism: The use, misuse and abuse of freedom of expression (Danilo Arao)

– Responsibility vs anarchy: Is there such a thing as “borderless” freedom?
– Limited freedom amid absolute control of social media and blogging accounts.
– Dos, don’ts and maybes in blogging and social media.
– Yes-yes and no-nos in blogging and online journalism.

1:30 – 1:50 Social Media and Social Change (Tonyo Cruz)

2:00 – 2:20 Unwritten Blogging Etiquettes (Gellie Anne Abogado)

2:30 – 3:00 Youth and Blogging: The Next Generation Bloggers Are Here (Lloyd Salac)

3:00 – 3:15 BREAK

3:15 – 3:35 Grow Your Blog, Keep Your Voice: Maintain Quality While Expanding Your Blog’s Reach and Brand (Martine de Luna)

3:45 – 4:05 Bloggers the new PR community (Boris Joaquin)

4:15 – 4:35 Financial Planning for Bloggers (Garry Zaldy De Castro)

Raffle of sponsor items, iBlog8 shirts, and group photo shot.

Day 2 (May 26)

8:45 Introductions of bloggers in the audience, National Anthem

9:00 – 9:20 The Soul of Blogging (Rem Tanauan)

9:30 – 9:50 How NOT to blog (Jay Jaboneta)

10:00 – 10:15 BREAK

10:15 – 11:00 Blog Writing Panel

11:20 Keynote Talk: McDonald’s Philippines


1:00 – 1:20 Teaching and Learning through EduBlogging (Noel Feria)

1:30 – 1:50 How to make your blog stand out from the crowd (Victorino Q. Abrugar)

2:00 – 3:00 Social Media Panel

3:15 – 3:30 BREAK

3:30 – 3:50 Leveraging Video for More Traffic and Conversions (Glen S. Dimaandal)

4:00 – 4:20 Increasing Health Information Access through Blogging (Alvin Cloyd Dakis)

Raffle of sponsor items, iBlog8 shirts, and group photo shot.

DAY 1 & 2 EMCEES / Co-Host are: Flow Galindez and Rod Magaru.

REGISTER NOW! to Join the Event.

You can visit the iBlog8 Website for more details.

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